I have tried to do Pay Per Click advertizing before without any success.

I come back to it from time to time and thought that this time I am going to nail it but each time the spending gets
to be to high without any conversion.

My business is in printing supplies and color management.

And each time I try to market trough google either I don't get any traffic or the traffic costs
me a lot of money. until recently I was'nt doing the pay per click advertizing very smart.

I used very generic terms for my searches, for example instead of targeting "epson r1800" I would target
"epson" or "printing".

And one day I saw something about a E-book that was suppose to learn how to make money through Adwords.

I thought to my self, well it costs $67 so what do I have really to loose by buying the e-book and reading it.
So I bought it and started to read.
In the book it was explained that we should do keyword research before we start an campaign.

So I started to search on keyword research and there was alot of diffrent options to choose from, I tried the 7-day
trial of WWW.WORDTRACKER.COM and found also a program called WWW.KEYWORDELITE.COM.
I bought this program as it give a full money back guarantee.

So after trying this software and wordtracker I decided to go with Keyword Elite as it was giving me the same service
with one time payment instead of a monthly payment.

This software is very good in my opinion and should defently be considered.

I started to research keywords and could now see the competition on diffrent keywords.
I tried to make a couple of 100s of keywords ready for my campaign.
The E-book Google Cash learned me that it is important to target your ads and reasearch both the competition as well as
the keywords to get you the sales.

For example someone searching for "Free Inkjet Cartridge" is not looking to buy a inkjet cartridges.
By going trought Google Cash I now learned that it is important to have negative keyword lists as well as regular
keyword lists.

The negative ones would exclude thouse searches.

So "Free" would be added to the negative keyword list.

There is alot of different topics that this e-book goes through and it has helped me to have a successfull
adword campaigns.

I wont bother you anymore but this $67 was the best money I have spent because it helped me to learn alot about
the new internet marketing that we are facing now.

I will not go in to more details here. I suggest that you just go and buy this E-book.

www.googlecash.com